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Things Are Changing

ORF Public Value Report 2016

The competition with US media giants like Google, YouTube, or Netflix is also posing new challenges for public service broadcasters. What do the broadcasting fees enable and why is a differentiated and objective view of the world more important than ever?

The Public Value Report 2016 illustrates how the ORF is facing these challenges, which quality standards are implemented, and which impulses and inspirations the broadcasting corporation adopts for necessary changes. On the basis of five quality dimensions and 18 performance categories, the ORF documents its media services, its values, and its benefits.

Conceived in a close collaboration with the ORF Public Value Competence Center, the report collects reflections and perspectives from external and internal stakeholders—from viewers and fee payers to the staff and politicians.

Rosebud delivers Annual Reporting, Editorial Strategy, Editorial Design and Information Design.

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Red poster with silhouette of a person pushing a large black, faceted globe-like shape; bold white 'AUF MACHEN' text.
Orange left page featuring bold white AUF DECKEN and two black silhouettes lifting a large tilted square frame.
Two-page German magazine spread with a left orange-highlighted author bio box and a right column dense essay on ethics and the Red Cross.
Two-page magazine spread: left lime-green page with bold ZUSAMMEN HALTEN and a black looping rope; right page dense article text.
Red magazine spread with a black silhouette of a person on a chair reaching toward a large black circle, overlaid by bold white text 'REIN SCHAUEN'.
Open magazine spread with dense German text; red ORF-Leitbild box on the left and author-bio inset on the right, two-page layout.
Open magazine spread: left blue page with oversized white text and a black bar-chart graphic; right page with dense Vision 2020 article.
Two-page magazine spread: German article with dense columns; blue author bio box on left; right page titled In- und Outside BrĂĽssel with interview text.
Open magazine spread: left bright orange cover with large white typography and gear motif; right dense German article page.
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Gray booklet cover reading NACH ZAHLEN with two black silhouetted hands and ascending numbers, resting on a red notebook.
Two black silhouetted hands raised; numbers above fingers; poster reads NACH ZÄHLEN, ORF logo, and Public Value Report 2015/16.
Open book spread showing the "Index" page with two columns of German topics and page numbers.
Two-page ORF infographic spread in a magazine showing key statistics on ORF programs, studios, and staff.
Two-page magazine spread of entertainment listings with guest tables and program schedules; orange vertical country codes.
Two-page magazine spread of German program listings and green-highlighted section headings.
Two-page German magazine spread about ORF identity, with lists, pie chart, and red icons in a multi-column layout.
Two-page magazine spread titled Internationaler Wert, with lists of correspondents and European TV-program statistics.
Two-page spread of a German statistical report with charts and dense numeric tables.
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