Outdoor mural along a fence in a park showing diverse cartoon figures dancing and playing music.

Summer on the Move

MQ Summer Campaign 2017

Lively, colorful open-air MuseumsQuartier Wien SommerQuartier scene with people painting, playing guitar, reading, and relaxing.
Two cartoon figures high-five in front of a blue Sommer Quartier poster; they hold a vertical ART sign and a round NEW sign.
Crowd of diverse people at an MQ SommerQuartier event, holding signs-CHANGE, YES, OK- and a large yellow poster reading SommerQuartier.

»Movement« is the motto of Summer at MQ 2017. It is the linchpin of a movement that everyone is invited to be part of. Be it through encounters with other people or exploring the arts to escape summertime lethargy. Or simply to change the world.




Straßenbahn hält am Haltepunkt, zentrales Werbeplakat mit Comicfiguren, Glasfronten und rote Sitze sichtbar.
Colorful illustrated poster and freestanding banner for Sommer QUARTIER at MuseumsQuartier Wien, in front of a peach-colored building.
Colorful illustrated poster advertising Sommer QUARTIER at MuseumsQuartier Wien on a black iron fence in front of a pale building.

The figures invented by Andy Rementer hold banners that call for action. And they’re dancing, painting, and listening to music. As you know, a lot of good things had their beginnings at the MQ.

Rosebud delivers Brand Strategy, Corporate Identity, Digital Branding, Brand Communication, Advertising, Editorial Design, Art Buying, Brand Publishing, Copy Writing, Motion Design and Social Media.

Colorful cartoon mural poster on a building facade above graffiti, in an urban street scene.
MQ Hofmusik SALON poster: person dancing with megaphone beside a dancing cat and a boombox; sign reads DANCE.
Cartoon person with dog head wearing a cap holds ART 4 ALL sign and a microphone beside a dog statue; yellow poster reads ART Night.
Colorful pop-art fabric bag with a crowd illustration sits behind a glass bottle decorated with small figures, beside stacked ceramic plates.
Beige drawstring backpack with a bright cartoon collage on the front panel, set against a green background.
Person holding an open, colorful festival program brochure outdoors.
Large crowd gathered in Leopold Museum courtyard; people sit around a circular fountain among trees and a beige building.
Drei Bierbecher mit Comic-Aufdruck werden zum Anstoßen auf einem gepflasterten Platz im Freien gehalten.
White T-shirt shows a person dancing and singing into a microphone; a gray monkey with a DANCE sign and a boombox nearby.
White T-shirt with a cartoon person in a green shirt holding a square sign that reads MOVE
Storefront window display with two white graphic-t-shirt mannequins against pink geometric walls, featuring an ART Night poster and an OPEN sign.
Close-up of colorful illustrated posters for MQ MuseumsQuartier Wien, promoting Sommer Quartier Programm, featuring a crowd of cartoon characters and a YES sign.
Glass bottle with a swing-top closure on pink background; cartoon figure on the bottle holds a sign 'YES WE ARE OPEN'.
Six framed, colorful posters on an orange patterned wall advertising MQ Sommer QUARTIER and Hofmusik SALON.
Group of people wading in shallow water at an urban plaza; several wear long black dresses with white trim, others in casual clothes.