Person reclining in a turquoise boat-shaped platform on an orange background.

Summer Stories

MQ Summer Campaign 2016

Bright green poster with cartoon figures relaxing on a blue couch; one playing guitar, mounted on a black wrought-iron fence beside a beige building.

In the summer campaign 2016 the MuseumsQuartier remains true to its leitmotiv “Culture has many faces”. Accordingly, French artist and illustrator Jean Jullien brought to life—and paper—charming characters, sympathetic figures, and authentic actors.

As ambassadors of the most diverse spot in the city, they tell short, ironic summer stories, which can only be experienced in this way at the MuseumsQuartier.

Rosebud delivers Brand Strategy, Corporate Identity, Digital Branding, Brand Communication, Editorial Design, Brand Publishing, Copy Writing, Advertising, Art Buying, Motion Design und Social Media.

Cylindrical advertising column with a summer poster on a city street; tram, cars, trees, and a historic building in the background.
Poster illustration of a person reclining across a blue geometric block on an orange background.
Person in striped swimsuit and large striped sunshade hat sits on a tall glass of water; turquoise background with bold headline.
Lime-green poster of three people on a blue sofa: a woman watching, a bearded man strumming a guitar, another man reclining; bold SOMMER-FEELING IM MQ
Orange advertising panel in a city square; people lounge on turquoise modular benches, with a bicycle nearby under leafy trees.
Art Night IM MQ poster: teal typography on left; two individuals on a teal sofa, one holding a tablet, against a starry black background.
Bearded man plays acoustic guitar on a blue couch while a woman and another adult watch, set against a lime MQ poster.
Poster at a city bus/tram stop showing a lounging figure; text 'SOMMERPAUSE IM MQ' visible, with pedestrians nearby and a yellow tram in the background.
Magazines on a display rack; orange-cover issues with a hand graphic on blue panels, MQ logo visible.
White T-shirt with a graphic of a person lying on a blue angular sofa.
Cylindrical street poster kiosk with orange ad showing a reclining figure, on a city street with modern glass buildings.
Person in a red-and-white striped swimsuit sits waist-deep in a glass of water, holding the rim, under a striped parasol.
Magazine cover with a giant orange 100 over a dark, textured background; features 100 WORKING SPACES and BĂśROS DER ZUKUNFT.